Advertising (Information and Communication)

Hearing "slip, slop, slap" and "no hat, no play" in childhood hasn't kept today's teens and young adults out of the sun. But there is hope social media campaigns can change attitudes about tanning.

The UK's Advertising Standards Authority rules that the 2023 ad campaign presented musician FKA Twigs as a "stereotypical sexual object". 

Of the influencers reviewed, the ACCC said 81 per cent were found to have posted something "that raised concerns" — one of the most identified issues being influencers not disclosing brand sponsorships or paid partnerships.

As worker shortages worsen across Australia, some farmers are offering enticements such as cash bonuses, housing and food to retain prized employees.

Professor Christine Parker says it can be almost impossible for consumers to get to the bottom of whether brands are 'green' or not.

Does a product wrapped in earthy beige make you feel it must be environmentally responsible? New research shows how easy it is for marketers to imply their products are "sustainable" without necessarily backing it up.

A man who was addicted to gambling for 20 years says he has watched the industry change from a punt at a local TAB to endless betting apps available at the swipe of a finger.

A Canberra father has applied in the Federal Court to compel the Australian Communications and Media Authority to ban alcohol advertising during televised sport, after his brother died at a young age as a result of alcohol abuse.

The Uluru Dialogue have released a new advert for the 'Yes' campaign in the Indigenous Voice to parliament referendum. The ad is soundtracked by Aussie hit 'You're the Voice' by John Farnham.

John Farnham has fiercely protected his hit song You're The Voice from commercial use  until now. 

New report highlights the values of sponsoring women's elite sport in Australia, despite the investment gap between women and men's codes.

Federal Crossbenchers will meet with the alcohol industry over their concerns, prompted by the release of an alcoholic version of the soft drink 'Solo'.

A young woman is calling out 'scam' advertising after discovering her social media was being used to sell supplements she'd never tried. Experts are warning customers to do their research before buying.

A screen record of an Ovira advertisement on Instagram featuring videos originally posted by Chelsea Hall.

Chelsea Hall shared her experience with chronic bloating online. What she wasn't expecting was to see herself advertising pills that claim to fix it — pills she says she's never taken, promoted by a company she's never been a customer of.

Professor Samantha Thomas explains how the gambling industry uses inducements as a marketing strategy.

Moves to restrict junk food ads on TV and radio are being proposed to tackle a rise in childhood obesity.

Co-founder of #gifted James Dumay says authenticity is crucial to influencer marketing as analysts estimate the value of the business is $17 billion a year globally.

John Quayle was head of the NRL during its 'Simply the Best'.  He was instrumental in getting Tina Turner involved. 

Celebrity endorsements can be lucrative for both the brand and for the celebrity, but what happens when things go wrong?

In the 1960s, millions of Australians smoked and there were no restrictions on advertising it — take a look at the powerful anti-tobacco ads that shifted public opinion.

Netflix is cracking down on account sharing after reporting more than 100 million households have shared their passwords with people who did not live with them.

Podcast hosts Sophie and Kate Taeuber say ACCC’s crackdown on influencers is necessary and there needs to be laws to improve the grey area in the industry.

A cross-platform social media sweep launched this week by the consumer watchdog has already prompted more than 150 tip-offs, mostly in relation to influencers in the fields of beauty, lifestyle, fashion and parenting.

The chair of the ACCC wants influencers to be up-front and disclose any financial benefit from making the post, as consumers trust them as having integrity.